Formerly known as Brand Ad, Absolute Marketing Communications Sdn Bhd (AMC) began its journey in 2006. Since then, we have established ourselves as one of the leading names in Field Operations. We grew by sharing our expertise, resources and global network with all our valued clients. Our commitment is to promote your brands through our unique integrated creative solutions tailored to drive your business results.

At AMC, we are never satisfied with delivering anything less than absolute success.

OUR SERVICES

As brand promoters, we take our services seriously. Each one is crafted to produce maximum returns. We pay attention to our clients’ objectives and turn them around profitably.

We strive to bring our clients’ businesses to the forefront through our dedicated services. When our clients gain, we gain too.

Merchandising Management

Keeping your stocks prominently visible is the main selling feature at retail outlets. It is also about what products to sell and its availability to meet customer demand. When these factors are in place, your sales experience growth. We have the tools to increase your brand’s visibility in the retail market.

Field Audit / Mystery Shopper

We support our clients by undertaking specific tasks such as audit the outlet condition / planogram compliance, or posing as a ‘mystery shopper’ to gather product information and provide valuable feedback so you are in a better position to make sound business decisions.

Retail Marketing

We analyse the retail market, study customer behaviour and propose effective merchandising strategies. We suggest different approaches to retail your goods and services via promotions, activities and roadshow campaigns. Whether you are a small or big-time retailer, we have the right solution for you.

In-store Activation

Every brand requires a different activation strategy be it in-store or out-of-store - unique, relevant and 'sell-out'. In-store activation from sampling to engagements are creatively crafted to catch the eyes of shoppers and target audience.

POSM Collaterals

Our in-house Creative Department is guided by a single objective: to come up with eye-catching promotional collateral to win over shoppers and increase sales. Whether it is an ordinary bunting or an extraordinary structure, we have the creative flair to design strong concepts and strategies.

Premiums & Gifting

Shoppers are discerning. They lookout for something ‘extra’ to make their purchases value-added. Retailers too need an extra ‘push’ to generate sales. Our specially-sourced and affordable premiums are the solution to complement your brand and attract crowds.

Logistics Backup

Our logistics support is in place to meet clients’ specific needs, be it warehouse storage facilities, tracking, transportation and ‘pick and pack’ services. All our depots are covered by 24-hour CCTV surveillance and security personnel for your peace of mind.

Training

We train Sales Promoters, Field Supervisors, Auditors, Sales Merchandisers, Retail Marketers and other retail industry personnel. We provide full on-going coaching and upskilling to increase productivity and to reduce field-force turnover. Our trainers constantly receive positive feedback from satisfied clients for their professionalism.

OUR AIM

To ensure your business growth, we are supported by our in-house group application RetailAIM, a 3-in-1 platform - retail activation, retail merchandising and business intelligence – in one app. It enables you to have a clear visibility of all field operations related matters through your brand, be it through promoter, merchandiser or auditor. You receive streamlined data from the field and business intelligence by optimising every service interaction between promoter and shopper. It functions effortlessly to integrate promoters & merchandisers so both client and agency can collaborate with each other using a single mobility platform.

There is less effort, less paperwork but more mobility and business insights to drive your profitability. RetailAIM is every businessman’s intelligent solution in his hand.

Know more about RetailAIM →

We build careers too

We are a company of opportunities for the right people with the right mindset and the right calibre. Are you the right candidate? Send us your CV right away.



Visit our Career for more information

CONTACT US

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Lots 3-1, 3-3, 3-5,
Bedford Business Park,
Jalan 3/137B, Batu 5,
Jalan Klang Lama,
58200 Kuala Lumpur

+603 7971 0882
amc.marketing@absolutemkt.com